Matt McGee says, “Adam Bain, Twitter’s President of Global Revenue, promised new advertising products and explained how Twitter plans to make money with its new “Buy Now” e-commerce button at the Web Summit conference today in Dublin, Ireland.

In a conversation with Richard Eyre of the Interactive Advertising Bureau, Bain recapped some of Twitter’s latest quarterly revenue numbers:

  • $361 million revenue in Q3
  • 114 percent revenue growth year-over-year
  • international revenue up 176 percent year-over-year”.

Twitter’s Adam Bain On “Buy Now” Tweets: “What We Do Is Monetize Emotions”

Marketing Land

Sharing is caring