‘6 Reasons Why Your Email Campaign Isn’t Working’ by John Chow
Chow says, “Email marketing is definitely alive and well. It is utilized by so many top brands and companies online, including Best Buy, Amazon and TeeFury. The right kinds of email newsletters can be hugely successful, helping you increase sales and improve customer retention. If you’re struggling with the open rates or the conversion rates on your email campaign, you might be wondering what you’re doing wrong.
Content Marketing Specialist Kristen Dunleavy recently published an article on the AWeber blog that outlines many of the most common email marketing mistakes, explaining why your emails aren’t getting the results that you desire. From these mistakes, key lessons can be learned”.
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