Graham Charlton says, “Since I compiled this list in 2010, 2011, 2012 and 2013, here are the most popular posts of 2014 from our splendid selection of contributors.  We’ve actually published far fewer posts from outside contributors this year, but there are still some excellent articles in this list. So here’s the top 25, ordered by pageviews, and thanks to all who have contributed… Here’s the top 25.. James Carson wins this year, with 24 ingredients for a delicious content strategy, an excellent and very detailed post. It also features James’ content burger”. Econsultancy’s... [...]

Jessie-Lee Nichols says, “The end of the year is coming and that means your inbox will be flooded with “best of” and “trending” posts. I know, I know, it’s not even Thanksgiving. BUT, when it comes to what’s trending, you don’t want to be caught trying to plan big changes at the last minute. Coming from a compulsive procrastinator, trust me when I say this never ends well! Before we dive into my predictions for the top website design trends to watch in 2015, I’ll start by summing up key trends that emerged in 2014. I can do it in one word“. 7 Website Design Trends To Watch... [...]

Pamela Parker says, “Email is one of the most established forms of digital marketing, but that doesn’t mean it’s boring or stagnant. In fact, this year saw a lot of change in the business, as the major consumer ESPs adopted more stringent authentication technologies and Google introduced new interfaces and features for Gmail, including its mobile-centric Inbox app. Our expert contributors helped marketers roll with the changes. Following, the most trafficked Email Marketing columns for 2014 on Marketing Land: Everything You Need To Know About Gmail’s Auto-Unsubscribe by Tom Sather.... [...]

Baer says, “At Convince & Convert we’ve been doing a lot of content marketing strategy work for B2B companies lately, and while every client circumstance is different (which is what makes consulting an interesting endeavor), I’ve definitely found some common themes and typical areas for improvement. Here are 25 of the questions I’ve been asking to B2B companies about content marketing. Maybe some of these will make you think about your own content marketing program and opportunities to expand, enhance, and optimize it. I sprinkled throughout some of the tools we often use and recommend.... [...]

The ‘Business 2 Community’ team says, “Although a growing number of marketers and entrepreneurs are turning to content marketing to acquire users and increase their conversions, many have a hard time creating the type of content that truly engages and converts their audience. Join Jason Miller, global content marketing leader at Linkedin, as he shows how to create content that is guaranteed to raise your brand awareness, build trust, and ultimately drive revenue in 2015. Key Takeaways During this webcast, you will discover: How to find out what types of content will appeal the most... [...]

Allison Howen says, “AddThis is shedding light on 2014’s top social sharing trends. The content engagement tools provider conducted a year-end analysis, which reveals insights into the growth of the Web’s most popular social networks, global social sharing trends and mobile adoption across the globe. According to the data, 2014’s fastest growing social network outside of the U.S. is Korea-based Ketnooi, which saw a 55 percent year-over-year increase in sharing. The fastest growing social network in the U.S., however, is Pinterest, which saw a 15 percent year-over-year increase in sharing.... [...]

InstaBuilder was first released several month ago. It had a lot of automation to make it simple to build websites. Now InstaBuilder 2.0, much enhanced from the initial release, is available. In the new version, all the technical barriers have been removed so creating your own pages can now be a fulfilling experience, not a frustrating one. The fluid Drag & Drop Editor lets you place any Element onto wherever you want on your page. Its User Interface is easy foranyone, with an easy Drag & Drop process. New in the version 2.0, is a survey feature letting you add a survey of up to 5 questions... [...]

Chris Abraham says, “Looking for an alternative to Google Analytics? Want to understand your traffic, get a deeper view? Open source contender Piwik Analytics may be your answer. Piwik is the leading open source web analytics software, used by almost half a million websites (est. 460,000). It gives interesting reports on your website visitors, your popular pages, the search engines keywords they used, the languages they speak and so much more. Piwik is an open source alternative to Google Analytics“. Take Charge Of Your Stats: Piwik Analytics Vs. Google Analytics Business2Community.com  [...]

Ryan Lynch says, “2014 has been a big year — between “Let It Go,” Flappy Bird, and Kim K trying (and, thankfully, failing) to break the Internet, we’ve lived through some memorable moments.  And because social media is so tied to our day-to-day lives, we’ve also lived through some memorable social media campaigns. So, in the spirit of the holiday season and the coming new year, we’re proud to present Cleriti’s top four favorite social media campaigns of 2014 (in no particular order): 1) The Project For Awesome Fundraiser The Project For Awesome is an online, non-profit fund... [...]

Bill Ready says, “Mobile is on the rise and has helped disrupt many traditional industries, including transportation, accommodations, services and retail. As a result, mobile commerce is on a tear, and is expected to account for global revenues of $204 billion by year end. As consumers shift to mobile, they’re demanding simple and straightforward buying experiences like those of Airbnb, Trunk Club, Uber and YPlan. The simpler mobile buying becomes, the more mobile commerce will grow. Yet there’s still a steep gap between browsing and buying on mobile. Too many obstacles still stand... [...]