‘3 Strategies to Unlock YouTube’s Potential in 2015’ – ‘Entrepreneur’ Blog
Dave Rosner says, “The debate is officially over: YouTube is mainstream. With the allure of video and over a billion monthly users, the platform is where culture is born today. In 2014, YouTube officially became the second-largest search engine, with over 300 hours of content uploaded every minute, and those billion unique visitors watch more than six billion hours of video every month.
With the new year upon us, now is the time to reflect on personal and professional achievements. If you’re a marketer that has not yet embraced YouTube — it’s not too late. With a billion people watching, the necessity of a YouTube strategy for brands is clear. You can no longer afford (literally) to carry over yesterday’s media thinking into yet another new year. What are you waiting for?“.
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