Baer says, “In all my years of experience working in the content creation space, I’ve received plenty of requests from bloggers, marketers, and even digital marketing agencies to craft amazing articles. To my dismay, the majority of these pieces end up buried under pages and pages on Google. Only a minority of them turned out to be successful blog posts.

But what I noticed is that the ones that ended up being successful in generating social shares and creating hundreds of backlinks shared one common feature that no one seems to notice.

It’s so simple that you’ll slap yourself on the forehead.

The articles that ended up being successful were all creatively designed. No, I’m not talking about infographics”.

Write Like a Pro: 5 Techniques Top Bloggers Use to Write Successful Blog Posts

Jay Baer’s ‘Convince & Convert’ Blog

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