Erin Hogg says, “”Our mission is to empower women through design. For us, that means both the women who make the product and then, also, the women who are our customers,” said Cameron Crake, Director of Operations, Raven + Lily.

Raven + Lily, a nonprofit-turned-global-employer for at-risk women, offers handcrafted clothing and accessories. Facing a challenge of an outdated website and ecommerce platform, the team revamped the site to better showcase their beautiful products. Learn how through thinking like their customers, the team achieved a fourfold lift in year-over-year sales”.

Ecommerce Marketing: 150% increase in sales from product storytelling and site redesign

MarketingSherpa

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