‘How to Use ‘Alternative’ Social Networks in Your Marketing Strategy’ – ‘MarketingProfs’ Blog
Mark Mars says, “Many businesses concentrate their social media marketing on the three most-used platforms: Twitter, Facebook, and LinkedIn.
However, if you’re one of those businesses, you may be missing some tricks by not harnessing the potential of other social networks.
This article will highlight five alternative options that may help to support your marketing strategy.
1. Tumblr
Often, brands dismiss blogging site Tumblr for not being corporate enough, or being under the radar. But it now contains 217 million blogs and 99 billion posts. The network is most popular with 18-29-year-olds, with 66% of all visitors under the age of 35, and 39% under age 25, as of a year ago; and, among 13-25-year-olds, Tumblr is more popular than Facebook”.
How to Use ‘Alternative’ Social Networks in Your Marketing Strategy
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