Derek S. says, “With mobile devices being leveraged for a wider variety of uses every day, companies of all vertical have had to adjust their approach to accommodate the consumer favorite channel.

Putting an ever increasing importance on mobile optimization, Google has recently announced that it is making a few notable changes to its all-important search engine results pages (SERPs).

The first change Google is making is that it is increasing the importance of mobile-friendliness as a ranking signal. This change, starting on April 21, will affect mobile searches in all languages around the world as those sites which are optimized for mobile will be given higher priority and ranking on mobile SERPs”.

Google Doubles Down on Mobile Optimization in Search Rankings

Website Magazine

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