Amy Gesenhues says, “While marketing teams continue to create more and more content marketing materials, anew study from marketing software provider Acrolinx claims brands are not spending nearly enough time on the quality of their content marketing efforts.

Using linguistic analytics software to evaluate grammar and style, Acrolinx leveraged a 100-point scale to score marketing, corporate, technical and customer support content from companies with $250 million or more in annual revenue”.

Is Poor Grammar Killing Your Content Marketing? Study Says 69% Of Brands Fail to Make The Grade

Marketing Land

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