‘3 Different Types of Bounce Rates You Should Know’ by John Chow
Chow says, “Often we hear about bounce rate and how it affects our bottom line. For those of you NOT aware of bounce rate, here’s a quick definition from Google:
“Bounce Rate is the percentage of single-page sessions (i.e. sessions in which the person left your site from the entrance page without interacting with the page).”
A high bounce rate is NOT good for blogging because it shows people simply visit your website and leave without visiting any other page. Over the years, research has shown there are many reasons why a website will have higher than normal bounce rate. For example, slow loading speed, poor web design, poor layout, quality of content and internal linking structure. You can fall victim to any of these reasons which is why it’s important to continuously perform an audit whenever you get a chance. I use Google Analytics to track bounce rate and how people interact with my website. The higher the time on my site the better and I continuously tweak elements on my website to improve bounce rate“.
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