Greg Wise says, “Marketing your ecommerce site takes money — sometimes money you don’t have. Fortunately, there are plenty of free and cheap tools out there to help you get the job done. Some are as simple as hashtag use in social media, while others may take a little more research and practice. In the end, if it helps you market your ecommerce business for a fraction of the cost, why wouldn’t you go for it?

The tools listed here range from promotion assistance to ad design and everything in between. Even if one of the tools wasn’t specifically designed for ecommerce, it could have ecommerce applications. Let’s take a look.

Offerpop

When you want to create a promotional offer, whether a sweepstakes or contest, Offerpop is the way to go. It does cost money to begin and maintain a campaign, but the cost is negligible when compared to the money you’d spend trying to pull off design, placement, coding, content, and management“.

5 Cheap (or Free!) Digital Tools You Could Be Using for Your Ecommerce Site

HubSpot

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