‘Why you need to start link earning now’ – ‘Econsultancy’ Blog
Nick Chowdrey says, “If you’re still operating link building campaigns, it’s time to rethink your strategy. Here’s why and how.
Link building has been a dying SEO practice for some time. Google Penguin is now three years old and it’s getting smarter every year at identifying between spammy and genuine links.
If you’re still operating link building campaigns, it’s time to rethink your strategy. Here’s why and how.
Outdated practices
Google wants rankings to reflect the popularity and quality of pages as accurately as possible. In the early days of Google, there was a general principle that the more links that pointed towards a certain domain, the more trusted and popular it must be“.
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