Michael Litt says, “If my last post, “Video Is A Marketer’s Best Friend,” did its job, you’ve already decided that your organization must start using video to engage your audiences. It helps generate new leads and qualify and nurture the ones you have. And it’s measurable, so you know whether it’s working.

But how do you get started? I’ve seen businesses large and small stall their efforts before they even got off the ground simply because they didn’t know what the first step should be in building a video marketing strategy.

Let’s remove the guesswork from the equation and take a look at what you should consider as you embark on this important and fruitful journey“.

7 Tips For Launching A Video Marketing Strategy

Marketing Land

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