‘How Coggles uses content marketing for ecommerce’ – ‘Econsultancy’ Blog
Graham Charlton says, “I’ve recently been looking at how ecommerce sites are using content, and Coggles is one that we picked out as as example.
I’ve been talking to Clare Potts, Head of Search, Social and PR, Prestige Luxury at The Hut Group, which looks after Coggles.
Clare talked about the brand’s content strategy, the part that SEO plays, and howCoggles measures content…
How long has Coggles’ Life section been running?
The editorial section of Coggles has been running as long as the ecommerce site has been live, editorial content is at the heart of the Coggles brand“.
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