Anna Johansson says, “The topic of “viral” content is one of the most intriguing in the world of social media and content marketing, but it’s also one of the most elusive.

Producing content is a valuable and necessary part of any online branding or visibility strategy, but only a tiny percentage of all produced content actually “go viral,” the digital marketing equivalent of winning the lottery.

Seemingly on a whim, these rare pieces of content capture the interest of millions of people, first getting shared by the select few who saw it first, then getting shared by the next generation of viewers and continuing to get shared until practically everyone in the country has seen it or heard about it“.

The Steps to Take To Make Your Video to Go Viral

Business.com

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