'3 Simple Copywriting Techniques to Get Your Customer ‘Beyond’ the Buy Button' - 'Copyblogger’ Blog | Internet Marketing NewsWatch

Amy Harrisson says, “When you write sales copy, it’s easy to get consumed by one thought: make the sale.

But this focus could actually be your copywriting downfall.

While you want to make a sale, your customer wants a transformation.

If you don’t share that vision of transformation when you write, your message could fall flat right when you need it most: at the buy button.

Here’s how to guide your customer through — and beyond — the sale with confidence“.

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‘3 Simple Copywriting Techniques to Get Your Customer ‘Beyond’ the Buy Button’ – ‘Copyblogger’ Blog