Tony Uphoff says, “Unless you’ve been living under a rock, you’ve heard by now that Google announced a sweeping reorganization of the company this week. Alphabet is the new parent company, with each of the individual businesses now operating as a series of subsidiaries, individually reporting to Alphabet CEO Larry Page.

Eighty-nine percent of Google’s $60B in revenue is generated by the search-driven advertising business, which is now run by the newly named CEO, Sundar Pichai, a Google veteran. The other subsidiaries; focused on robots, self-driving cars, helping to cure diseases, developing nanoparticles and extending Internet connectivity via balloons, will also each have their own CEO and management structures.

Google’s reorganization caught most people by surprise. There hadn’t been any public pressure from the investment community to reorganize the company, nor had there been rumors about management shakeups“.

What Can You Learn From Google’s Reorganization?

Business.com

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