Christine White says, “According to Internet Live Stats, there are over one billion websites in the entire world. And by the time you finish reading this post, there will be even more. With so many websites in existence, what makes the good ones stand out?

As inbound marketers, we often jump to SEO, social media, or the quality of content published. But there are actually quite a few other things to consider when judging the success of a website.

What are they, you ask? When we built Website Grader, a tool to assess the effectiveness of a website, we judged websites on the following key factors:

  1. Performance: How fast does your page load? How many redirects are in place? How large is your page size? The better your website actually functions, the better experience it is for your visitors“.

How Strong Is Your Site? Learn From 9 Big Brands With High-Performing Websites

HubSpot

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