’16 Call-to-Action Formulas That Make People Want to Click’ – HubSpot
Neil Patel says, “Good things happen when you create killer calls-to-action. I would even argue that your website can’t be successful unless you produce great calls-to-action.
The ideal CTA, however, isn’t always easy to think of. Sometimes, you need a little nudge in the right direction.
If you’re sick of “click now” CTAs that aren’t working, improve your game with these surefire call-to-action formulas.
1) Try it free for [TIME].
The word “try” is a soft term. It implies little risk. For this reason, it can be extremely effective, especially for downloadable products or apps.
Many SaaS products use this CTA“.
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