Selena Blue says, ““One of the most important things to remember is that the people you’re trying to reach are being freaking bombarded all day long,” said Mel Robbins, best-selling author, top TED speaker and CNN commentator.

Daniel Burstein, Director of Editorial Content, MarketingSherpa (sister company of MarketingExperiments), sat down with Mel at the MarketingSherpa Media Center at &THEN to discuss how marketers can use content marketing to better connect with customers.

Mel began by talking about breaking through the clutter. She said the average full-time professional receives 173 emails a day. What does that mean for you?

“Your message has to resonate immediately, and it’s got to be important to the person who’s getting it,” she said“.

Content Marketing: How to break through the clutter and connect with individuals

MarketingExperiments Blog

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