Derek Newton says, “An expert in the field of creating “virtual storefronts” estimates that as many as half of all businesses that have been around for more than 15 years are invisible online. For years, places such as local pizza parlors, auto repair shops and plumbers have survived without Internet identities.

“There’s no hard data on it since it’s impossible to really count who’s not online,” said Jeff Lerner, founder of Xuril. “But there is a shockingly high number of startups and established small businesses that have not even done the most basic, even free, things to meet customers online.”

Yet the fact that older, established businesses are getting by without a web presence does not mean you should try it — especially if you’re an entrepreneur starting a new venture. Whether you’ve been in business 20 years or 20 minutes, here are three steps you should take to make the most of your online business opportunities“.

3 Inexpensive or Even Free Ways to Forge Your Business Web Presence

‘Entrepreneur’ Blog

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