Matt McGee says, “Amazon has filed a lawsuit accusing more than 1,100 members of the freelance marketplace Fiverr of offering to post phony product reviews on Amazon.com.

As Geekwire first reported, today’s lawsuit comes on the heels of an Amazon sting operation in which the company paid some of the Fiverr members named in the suit. Posting phony reviews goes against Amazon’s terms of service, and Fiverr’s rules also ban its members from performing work that violates a third party’s terms of service. The lawsuit isn’t targeting the merchants who may have hired these defendants to post fake reviews, nor is it targeting Fiverr.

Amazon’s lawsuit names several Fiverr members that it solicited for phony reviews, including one who goes by the username bess98. This person charges $5 for an Amazon review, and claims to have “more than 30+ different account and ip” — presumably from which the reviews will be posted in an attempt to avoid getting caught — and invites the merchant to write the review that will be posted“.

Amazon Sues 1,114 Fiverr Users For Offering To Write Fake Product Reviews

Marketing Land

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