Baer says, “Too many people create content simply because it’s Monday and they have it on their schedule to do so.

While it’s good to be consistent with your content, are you sure you’re affecting the reader every time you put pen to paper?

Granted, the pros know how to create content and it’s always a good idea to dip your finger in someone else’s jar and learn from them because of this knowledge.

If you’re not creating content that speaks to someone every time you’re writing, then why are you doing it?

If you are unsure, then take a walk around the internet and start reading some of your favorite blogs in your niche. One of my favorites is Demian Farnworth’s. This guy is a word chef and knows what I like for dinner!

People like this can show you a lot about creating content that speaks to people”.

4 Ways to Create a Content Marketing Strategy That Triggers Action

Jay Baer’s ‘Convince & Convert’ Blog

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