‘Are you making these six video marketing mistakes?’ – ‘Econsultancy’ Blog
Nicola Kenyon says, “Video marketing is so prevalent that by 2016, 74% of all internet traffic will be in the form of a video.
The reason videos are so popular is because it’s far easier to consume content by watching an engaging video rather than trying to read about it.
But what do your video marketing efforts look like? Have you dabbled in a bit of video creation but failed to get any results?
It’s quite possible that you are making one – if not all – of these video marketing mistakes.
And for more on this topic, book yourself onto Econsultancy’s Video Marketing Strategy Training or download the Online Video Best Practice Guide.
1. Trying to achieve all marketing goals in one video
Nurturing prospects with content at different stages of the funnel is one of the best ways to build customers“.
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