‘Black Friday 2015: 16+ stats to prepare you for the big day’ – ‘Econsultancy’ Blog
Jack Simpson says, “Black Friday is less than half a week away, which means it’s almost time to forget about the woes of the world for one day and get lost in some good-old-fashioned consumerist escapism.
In light of this being the UK’s biggest 24 hours for ecommerce and what with us being a digital marketing blog, we thought we’d better bring you some of the best Black Friday stats we’ve seen so far.
UK will spend £1bn this Black Friday
UK shoppers will spend £1.07bn on 27 November, according to data from Experian and IMRG.
In 2014 consumers spent £810m on this date, meaning there is a predicted 32% year-on-year (YOY) increase.
Comparing Black Friday to other big UK shopping dates, the report predicts the following spend levels“.
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