‘Should writers be worried about automated copywriting?’ – ‘Econsultancy’ Blog
Ben Davis says, “Unless you’re a reactionary, as a marketer you probably understand that automation is creating more jobs than it makes redundant.
Automation, for all the scale it enables, requires human mastery of technology, process flows and customer lifecycles.
Increasingly personal communications also entail the creation of more content, to suit each segment and event you identify.
But as much as marketing continues to be a balance of science and art, it seems that automated copywriting software could be about to polarise the world of content.
Read on to find out more, but if you want to improve your own skills (and make sure a robot doesn’t take your job) then book yourself onto our Online Copywriting Course“.
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