‘What Twitter’s removal of share counts means for publishers’ – ‘Econsultancy’ Blog
Patricio Robles says, “In October, Twitter announced that it would be updating its Tweet button and removing the Tweet count.
That update is now live, catching many who were unaware of the impending change off guard.
Here’s what publishers need to know about the removal.
Why Twitter removed the share count
According to Twitter group product manager Michael Ducker, Twitter made the hard decision to remove counts from the Tweet button for a number of reasons.
“This count does not reflect the impact on Twitter of conversation about your content — it doesn’t count replies, quote Tweets, variants of your URLs, nor does it reflect the fact that some people Tweeting these URLs might have many more followers than others,” he explained, adding“.
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