‘Boost Your Blog Traffic: How to Safely Build Backlinks’ – ‘Business.com’ Blog
Sherry Gray says, “Once upon a time, Google guru Matt Cutts said “Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop,” and the SEO community lost its collective mind.
The discussion raged, with experts on both sides of the fence writing posts about the death – or not – of guest blogging and link building strategy.
To add to the confusion, not long after Matt Cutts made his fateful blog post, he videoed the answer to a backlink question and indicated that search results without backlink signals are not workable.
Now that the dust has settled, we know for a fact that backlinks are still important…and controversy still exists. What has changed?
The rules are very different now, for both publishers and bloggers. Here’s everything you need to know about safe, ethical link building“.
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