Sheena White says, “It seems like Facebook can’t catch a break.

The social media platform has1.55 billion monthly active users, with over 700 million of those users visiting Facebook on mobile each day, and yet still, all you’re likely to hear about Facebook from business owners is that the organic reach is terrible and that their ads don’t work.

While it would be easy to throw in the towel and move your advertising dollars elsewhere, it’s hard for me to let you dismiss what I would argue is one of the best advertising platforms available today.

Plus, keep in mind that with 72 percent of all online adults using Facebook, your ideal client IS going to be there.

You just have to know how to reach them successfully“.

5 Steps for Success with Facebook Ads in 2016

Business.com

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