‘7 Red Flags Your SEO Firm Is Going to Rip You Off’ – ‘Entrepreneur’ Blog
Andrew Raso says, “If you’re in any kind of business, you’ve no doubt received plenty of unsolicited emails from companies trying to sell you search engine optimization (SEO) services or get you more customers by ranking your website higher. Unfortunately, this industry is bombarded with cowboys and churn-and-burn models, with 80 percent of SEO firms performing scam tactics of some kind.
If you’re a respectable business owner, I’m sure it’s not a churn, burn and die solution you’re looking for. But if you’re not careful and assertive with your choice of SEO firm, you may soon see your website traveling in the opposite direction than you expected.
Here are some red flags to consider that will prevent you from getting poor results, being penalized by the search engines or being ripped off entirely.
1. The firm guarantees you top rankings in Google.
Recommending first-page, first-place rankings in Google is a common sales tactic. But it’s just that — a sales tactic“.
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