‘Inbound Social Selling: My 3-Step Process For Closing a $70,000 Deal’ – HubSpot
Jared Wells says, “As a senior sales manager at TSL Marketing, I used to think “social selling” was a fancy buzzword invented by marketers that didn’t actually have tangible results. It was an overhyped promise.
Then I realized I was wrong.
Because after experimenting with social selling for a few months back in 2008, I sold a $70,000 deal … all because I joined a LinkedIn Group.
Yes, a lot has changed since 2008 with social selling. But the fundamentals still apply, which I’ve used over and over, resulting in a lot of repeatable success since then.
How did I do it? Let me explain.
Step 1: Join LinkedIn Groups in your industry.
First, you’ll want to join a plethora of LinkedIn Groups in your industry.
One of our industries served at TSL Marketing is IT. So my first step was joining as many groups that focused on Sales and Marketing within the IT Industry as I could find“.
Inbound Social Selling: My 3-Step Process For Closing a $70,000 Deal
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