Shereen Dindar says, “Struggling to get your business within the top spots on Yelp or TripAdvisor?

Success in online reviews requires a multi-pronged approach, which must include providing amazing customer service and having a stellar product to boot.

Yet getting customers to relish in your product and services enough to leave you a raving online review is only half the battle. You will always have the occasional detractor who blasts you online.

Related Article: 7 Surprising Ways Online Reviews Have Transformed the Path to Purchase

While certain industries like hotels, restaurants and spas are arguably more affected by negative online reviews, the truth is that all industries feel the burn of a poor online reputation. A survey from 2013 reveals that 80 percent of U.S. consumers reversed a purchase decision based on reading negative online reviews”.

Star Envy: 5 Tips to Increase Your Positive Online Reviews

Business.com

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