‘5 Steps to Create a 1-Page Strategic Plan for Your Business’ – Entrepreneur
Zach Cutler says, “When I started Cutler PR six years ago, I didn’t have time to ponder and strategize over complex business plans. I needed to dedicate every second to getting results for our clients so that we could build a brand name and grow our reputation and referrals.
Since then, we’ve experienced amazing growth. So much so that now we can’t afford not to plan. Without a strategic plan, we may miss out on opportunities, stunt our growth and limit our success.
However, I’m still very biased toward action rather than planning, and I believe that an overly complex business plan will not be helpful to me or anyone else in our company“.
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