Ben Davis says, I think I’ve found my favourite ever email unsubscribe!

What a treat, on my birthday, as well.

See if you agree.

Zalando

I wrote a long and rather waffling article about Zalando recently. It’s a company I only heard about on the back of Wired Retail, where the founder gave a talk.

Ecommerce, yes, but also the vision to build a fashion platform (and become a tech company), backed up by a lot of resource (innovation hubs, app teams, APIs to startups etc.), bringing unique consumer experiences that have so far been lacking in online shopping.

I’m not sure why Zalando was new to me – it turns over $3bn.

Anyway, as part of investigating the main website, I signed up and had a look around.

Has Zalando designed the perfect email unsubscribe process?

‘Econsultancy’ Blog

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