Jennifer Slegg says, “Webmasters were caught by surprise two weeks ago, when Google released many new statementsabout their Panda algorithm to The SEM Post. Traditionally, Google tends to be rather quiet about their search algorithms, but their new comments were a departure from this. Google was quite transparent and shared a lot of new Panda-related information that many SEOs weren’t aware of.

Here are what I consider to be the top new takeaways from Google about the Panda algorithm. These are all things that SEOs can put into action, either to create new, great-quality content or to increase the quality value of their current content.

First, the Panda algorithm is specifically about content. It’s not about links, it’s not about mobile-friendliness, it’s not about having an HTTPS site. Rather, the Panda algorithm rewards great-quality content by demoting content that’s either quite spammy in nature or that’s simply not very good“.

The Most Important Things We Learned About Google’s Panda Algo

MOZ Blog

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