‘The Three Problems with Buying an Email List’ – Aweber Blog
Brandon Olson says, “I know the feeling. You’ve got something of value to offer. Maybe it’s a new product that’s fresh from production and ready to be shipped. Or maybe you’ve finally decided to launch the consulting business you’ve always been thinking about. Regardless, you have a beautiful, problem-solving widget and you’re only lacking one small ingredient to catapult you to success…an audience.
You’ve talked to a few companies that swear up and down that if you buy an email list from them, you’ll acquire only bona fide, opt-in email addresses.
If you find yourself in this situation, there’s only one thing to do. DON’T BUY THE EMAIL LIST.
Purchasing an email list is one of the more damaging things you can do to your business and brand”.
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