‘Five ways The New York Times is innovating its publishing model’ – Econsultancy
Ben Davis says, “At the beginning of 2016 things are much rosier at The New York Times than they were two years ago.
Though print is still suffering, there seems to be a greater degree of parity between the incumbent’s digital know-how and that of new online-only upstarts.
The paywall is bearing fruit, social media platforms court its content and Google is trying to shine a light on longer form journalism.
The paper has shown itself again to be a restless experimenter across digital platforms and with new digital technology.
As recently as May 2014, a leaked innovation report from the NYT described a business that was struggling to adapt to digital media consumption in the wake of new competitors’ rapid expansion (chiefly, Buzzfeed)”.
Five ways The New York Times is innovating its publishing model
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