DMD team says, “Relevant, engaging content now plays a critical role in nurturing prospects into the purchase funnel to become customers. How can marketers produce, distribute and optimize well-defined content assets — including blogs, email, infographics, landing pages and videos — to create deeper prospect engagement and contribute to business goals and bottom-line results?

On Thursday, March 10, join Rachel Rosin, Act-On Software’s Web and Content Optimization Manager, and Travis Piepho, Founder and Partner at Prospectr Marketing, as they offer practical solutions to these content marketing challenges. You’ll learn:

What makes content engaging and relevant to prospects.
How to execute persona-driven lead nurturing campaigns.
How to track and measure the impact of content marketing on conversions”.

Digital Marketing Depot’d ‘Content Marketing That Drives Conversions’ Webinar

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