‘Mobile Devices Now Driving 56 Percent Of Traffic To Top Sites — Report’ – Marketing Land

Greg Sterling says, “According to SimilarWeb’s State of Mobile Web US 2015 report, roughly 56 percent of consumer traffic to the leading US websites is now from mobile devices. Mobile traffic in Q4 was roughly 49 percent, on average, for these top sites.

The report is based on the company’s analysis of the top 10,000 US websites in 24 categories. It does not include app usage. The following are the top 10 mobile traffic site categories, with the top five are receiving at least 60 percent of their traffic from mobile devices.

Beauty and Fitness
Home and Garden
Health
Pets and Animals
People and Society
Shopping”.

Mobile Devices Now Driving 56 Percent Of Traffic To Top Sites — Report

Marketing Land