Mike Murphy says, “With 1.7 billion people on Facebook as of November 2015, it’s pretty safe to say that a lot of your target audience, clients and customers are active on the world’s largest social-media platform.

It should also come as no surprise that Facebook’s ads platform is the most advanced and powerful method of paid traffic advertising any of us currently have access to.

That said, Big Blue (the hipsters’ name for Facebook) makes constant changes to its ads platform, causing a lot of would-be advertisers to get frustrated and quit before seeing any real return from their efforts.

No matter how many client campaigns my agency and I run, I see the same few things tripping up advertisers, causing them to throw up their hands and walk away when they’re so close to success”.

7 Ways That Facebook Ads Can Rock Your Business
MarketingSherpa

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