Lyndi Catania says, “Search engine optimization, also referred to as SEO, is a living, breathing process that changes often.

In order for your website to gain maximum visibility on the web, there are different elements you need to take into consideration.

You may think your website is SEO friendly as-is and doesn’t need any alterations, but it’s likely the rules of the SEO game aren’t the same as when you first began.

Don’t let your website fall behind your competitors’ websites. In this case, change leads to something better.

Here are some of the changes you’ll need to make to succeed this year:

Mobile Optimization

In 2016, it’s more likely than not that your audience is utilizing all different types of devices. Today, mobile devices are used for almost everything, not just communicating with friends and family.

From smartphones to tablets and everything else in-between, your website needs to be able to adapt to them all”.

Keeping Up With Content: How SEO is Changing in 2016

Business.com

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