‘4 Reasons Why Your Facebook Ads Are Not Converting’ – Business.com
Mari Smith says, “Facebook ads are the most targeted traffic your money can buy. Period.
There is no other platform out there with 1.6 billion active users that offers the depth of granular targeting than Facebook. And now Instagram, too.
However, every day, I hear of marketers who end up frustrated and confused when it comes to actually generating positive, measurable results from their Facebook advertising efforts.
In this post, I’ll demystify why exactly there is so much frustration and confusion out there, and help you understand what even a few critical tweaks will make to your results.
1. Your Target Audience Is Not Properly Defined
There is a common misconception that if you can reach millions of people, why wouldn’t you? Well, frankly, your Facebook ads will be nowhere near as effective when you attempt to reach this many people”.
Comments are closed.
