Jack Simpson says, “One of the most important parts of any content marketing strategy is identifying and approaching influencers that can help amplify your message to the right audience.

But with so many people active on social media and many of them claiming to be influencers when they’re actually anything but, where the hell do you start?

Amazingly, 84% of marketers in a recent Econsultancy and Fashion & Beauty Monitor survey say they carry out influencer research manually.



Thankfully there is an easier way. There are a number of brilliant tools out there that can help you kickstart your influencer marketing efforts with ease, and in this post I’m going to cover some of the better ones out there”.

Nine incredibly helpful influencer marketing tools

‘Econsultancy’ Blog

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