Matt Banner says, “You may have heard that the traditional marketing funnel is dead. It’s true that what used to be a linear path from attracting leads and converting them into customers is now a multi-faceted process than can start and stop in various parts of the funnel. With so many key entry and engagement points and possibilities, many have abandoned the idea of a funnel entirely.

Today, in this digital age of mobile, social media, and brave new world of marketing, we’re going to build a new type of funnel, one that’s crafted in accordance with to your business and your audience.

Visualizing Your Digital Marketing Funnel

Put aside previous notions about how a funnel is structured, or even how it looks. Take a look at this image of a digital marketing funnel”.

Today’s Digital Marketing Funnel (and How to Optimize Your Conversions)

HubSpot

Sharing is caring