Matei Gavril says, “Around 92 percent of the marketers surveyed for the 2015 Social Media Marketing Industry Report called this tool vital for their businesses. Moreover, 90 percent revealed that social media increases their exposure, whereas 69 percent praised it for its ability to develop loyal fans.

So, clearly, if you haven’t already done so, you should begin branding yourself through social media. Here are four tips to get you started.

1. Carefully select the social media platform you’ll use.

There are many social media platforms for you to pick from to begin your branding journey. However, you need to carefully choose the right one to prevent yourself from being spread too thin. Opting for multiple platforms at one time will negatively impact your brand since you won’t be able to reach your potential audience. To help you decide on a platform, here’s a quick look at three big ones:

Facebook. Facebook is the biggest social network in terms of name recognition and number of users. Through this platform, you have access to more than 1.55 billion users as well as a range of tools that could boost your business”.

How to Build Your Brand Name Through Social Media: A Primer
Entrepreneur

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