‘20 Ways Your Business Can Outrank Anyone Online’ – Entrepreneur
John Rampton says, “Is there one particular website that consistently outranks yours? This can be an extremely frustrating experience. It seems like no matter what you do, you just can’t seem to improve your rankings.
This post will give you a checklist you can follow to outrank nearly anyone online. If you can consistently carry out these tasks (you likely don’t even need to do all them), you stand a fantastic chance of outranking even your toughest competitors.
Choose the right competitors.
A better title for this article might be “20 Tips to Outranking Your Key Online Competitors.” These tips will likely not allow you to outrank a huge, multinational organization with millions of dollars dedicated to marketing. Choose your competition wisely. Here’s how:
Choose realistic keywords. Google the keywords you want to be found for, and analyze the SERPs to see which keywords are dominated by small to mid-sized businesses. If large brands have overtaken a particular keyword, stop complaining about it and move on to other keywords”.
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