Ernest Nicastro says, “Nobody likes buggy software. At its worst, it’s been known to cause death and substantial loss of capital. Even in its most benign form, buggy software costs time and productivity. So in today’s article I offer tips for combating bugs that can infiltrate your content marketing software.

You should know, though, that I’m not referring to the type of software that’s written in ones and zeroes, in equal signs, underscores, if/else statements, and the like.

Not today.

Today’s article offers tips on debugging content marketing software of a different sort. Namely, the words, phrases, and sentences that constitute your marketing content. Just like buggy computer software, buggy content software can be costly to your business. Because buggy content software can reduce the amount of time people spend with your marketing content, thereby lowering its productivity and effectiveness.

So before you publish the latest version of your content marketing software, make your best effort to remove all bugs”.

Kill These 12 Content Marketing Software Bugs (It’s Not What You Think)

MarketingProfs

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