‘5 Reasons You Aren’t Earning Enough Links’ – Entrepreneur
Samuel Edwards says, “You know to succeed in link building, you can’t rely on shady tactics or automated placement. You have to do your best to build links in a natural way. You may use a blend of smart link building through guest posting or co-op opportunities, but for the most part, you try to attract links naturally. You’ve read all the advice that says if your content is good enough, everyone will want to link to you on their own — you won’t even have to worry about it!
But if you’re like most marketers, you’ve found that this advice hasn’t quite held up. You only earn links occasionally, and even then they aren’t very authoritative. This means your SEO growth is floundering and you need better results if you want to keep going.
This is where I can help you. The concept itself is a bit misleading, but otherwise reliable — so let’s dig into the five main reasons you aren’t earning enough links:
1. Your content isn’t good enough.
This is a tough problem to own up to, but “not good enough” here can mean any number of things. Remember, your content needs to be original, well-researched, detailed, concise, useful, entertaining and surprising”.
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