‘Be Seen: How to Get More Eyeballs On Your Video’ – Business.com
Matt Byrom says, “Video has fast become a highly popular tool for many businesses to increase brand awareness, inform consumers about their product or service, and bring in more sales.
Which is great news. So long as people can find your video of course.
Now although search engines do like video content, they aren’t very good at the whole watching and understanding what that video content is all about.
So you kinda have to spell it out for them, and there are a few tricks that you can do to ensure that your video can be easily found.
Check out these four ways that’ll help you get your video noticed by your audience.
1. Create Quality Content Only
This is an obvious point to make, but so often I see brands pushing out way too much content hoping that it will gain traction, rather than focusing on creating one piece that is packed full of quality. This isn’t a great strategy, particularly when it comes to video. In fact, 61 percent of users have actually been put off buying a product after watching a bad explainer video”.
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