’74 Percent of Small Business Websites Have No eCommerce’ – Small Business Trends
Joshua Sophy says, “If you’ve been dawdling capitalizing on the ecommerce movement, you’re not alone as a small business owner.
New data from SurePayroll’s monthly Small Business Scorecard shows that only 26 percent of small businesses have an ecommerce site or even use their website in any way to conduct sales. Considering the push for small businesses to create an ecommerce and/or mobile site as a way to connect with customers, this paltry number is a bit surprising.
Again, 74 percent of small businesses surveyed by SurePayroll don’t have an ecommerce-enabled website.
How could this be? With the ability reach more customers, expand their brand and, of course, generate more sales and make more money, small businesses, you’d figure, would be champing at the bit to get their products or services online.
Well, 42 percent of the small businesses surveyed by SurePayroll say “the Web really isn’t that important to their business.” Twenty-eight percent of the small businesses in the survey said they don’t even have a company website”.
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